About

Twenty years of finding what matters.

For two decades I’ve been the person founders trust to think alongside them: the chief of staff, the fixer, the strategist in the room. I’ve worked inside seven different industries, including a digital agency where I helped 60+ small businesses sharpen their strategy. I’m not locked into one playbook; I see patterns across all of them. I work solo, I move fast, and I care about your business like it’s my own.

How an Engagement Starts

Something tangible first.

The first step is always concrete: hands-on AI enablement, getting your team set up and genuinely using AI in their real work. It’s visible, it’s practical, and you can judge the results in your own people. The deeper, ongoing strategic work comes after that, once it’s been earned.

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